After two days of non-stop money-making ideas, the final session of the 2024 Radio Masters Sales Summit will give the parting gift of perspective.We’re picking Sales Managers and AEs from the conference crowd to give everyone a look into their world. In a session moderated by Radio Masters Sales Summit advisory board chair Scott Vowinkle, you’ll hear from…
As your team grows professionally, so will your station’s revenue. The trick is finding, and implementing, the best strategies for developing your sales talent so they reach their maximum potential! If you understand the basics — regular meetings, providing feedback, and scheduling field days — but want to take things to the next level, you…
If you got your paycheck and found out that 21% was missing, you wouldn’t just say, “Oh, well. Hopefully it’ll all be there next check.” No! You’d do whatever it takes to get all of your money. You may already be missing that money without realizing it. Digital sales accounted for 21% of total ad…
When you think of pest control services, what is the first brand that comes to mind? For many, it’s Orkin or Terminix … unless they live in Columbia, Missouri. Columbia is home to Steve’s Pest Control, a family-owned business that uses radio advertising to connect with the community, raise its brand identity, and create future…
You’re taking a taxi in a bustling city during peak traffic hours; the roads are jammed, and progress in getting to where you want to be is slow. It’s frustrating, isn’t it? Now, picture discovering that city has an underground freeway just for you — a faster, more efficient way to bypass the surface street…
THE RADIO MASTERS SALES SUMMIT HAS AN INTERACTIVE SESSION SO BIG, WE HAD TO SPLIT IT INTO TWO PARTS READ TO THE END FOR A SPECIAL LIMITED TIME TEAM DISCOUNT FOR YOU AND YOUR SELLERS The term “working lunch” was first coined in 1954 by the Lowell Sun and has been making eyes roll ever…
