Images From RMSS 2022
See our gallery of photos from this year’s Radio Masters Sales Summit. Click here!
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12 Essential Sales Habits of Top Performing Media Sales Reps
t’s time to take stock of your sales toolbox. Product knowledge? Check. Communication skills? Check. Negotiation abilities? Check. How about sales habits? Often overlooked, habits are behaviors we perform automatically. In sales, habits determine how we approach new business development, manage our time, handle objections, and follow up with clients and leads. Ultimately, they determine…
Get Your Game on With Sports Sponsorships
After a tough off-season, we’re taking to the field to be the contenders with a two-part “Playing for Dollars” series at the Radio Masters Sales Summit. Kicking off Part One is “The Power of Sports Sponsorships” with Matt Sunshine, Managing Partner at the Center for Sales Strategy. Joining Matt as we tackle the world of…
Elevate Your Team, Accelerate Their Sales
As your team grows professionally, so will your station’s revenue. The trick is finding, and implementing, the best strategies for developing your sales talent so they reach their maximum potential! If you understand the basics — regular meetings, providing feedback, and scheduling field days — but want to take things to the next level, you…
Future Demand Creates Today’s Dollars
When you think of pest control services, what is the first brand that comes to mind? For many, it’s Orkin or Terminix … unless they live in Columbia, Missouri. Columbia is home to Steve’s Pest Control, a family-owned business that uses radio advertising to connect with the community, raise its brand identity, and create future…
Take Your Sales Career To A Higher Level
Get ready to take your radio sales skills to the next level at the second annual Radio Masters Sales Summit, being held at the Cincinnati Airport Marriott on September 13-14 and presented by Radio Ink and The Center for Sales Strategy. This highly anticipated event brings together radio sales professionals from across the country for two…